Adstream exhibiting & presenting at Publishing Expo
Jan 20, 2012
This year, for the first time, Adstream will be exhibiting at
Publishing Expo.
The show, which professes to be the UK's only multi-platform
publishing show, will feature stands from over 100 leading industry
suppliers and ground breaking education from publishing's best,
covering any content and any channel, in digital, print or
mobile.
Expo is aimed at the entire publishing team who has a need to be
ahead of the competition and keep up with the fast changing world
of publishing.
Held at London's Earls Court, 2012 will see the Expo run
alongside sister exhibitions: 'Technology For Marketing &
Advertising', 'Online Advertising & Affiliate Expo' and the
newly launched 'Direct Marketing Expo'.
In addition to exhibiting, on Day 2 at 10am Adstream will be
presenting in the Audience & Data Theatre. We will be asking
and demonstrating how publishers can make the best commercial use
of ads in the digital space - especially mobile - while still
keeping their revenues from print healthy.
Adstream's Business Development Manager, Jerry Leonard, and Head
of Digital Sales UK, Jenny Stanley, will be showcasing Adstream's
Digital Suite, and will be accompanied by a panel of clients from
News International, Mirror Newspapers and Hearst Magazines.
Jenny will be joining an additional session on Day 1 at 11.10am
in the theatre, entitled 'Coming out on top of the Digital
Marketing Ecosystem'. The session will debate how when it comes to
ad technology advances, the abundance of data and better targeting,
avoid short term advantage over longer term strategic business
value.
Publishing Expo runs from 28th to 29th February at Earls Court
London. Registration is free.
We look forward to seeing you at our stand, C2!
www.publishing-expo.co.uk
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